Following on from my random thoughts a couple of months ago (about RRP and what effect that can have on our perception of a book). I have decided to do a random experiment on pricing… All the ebook prices of Death Pledge have been reduced to 1.99 in what ever currency they were originally priced – so $1.99 and £1.99 and €1.99 – yes, I am perfectly aware that has a different value in different currencies – but, as the original retail price was £3.50 transmogrified by the mystical Amazon Currency converter to its equivalent across the world, it is still a bargain in every currency.
My reasons – well 1) is to explore the psychology of buying – knowing that the book is available at €1.99 euros (so, cheaper than £1.99) will more people buy it in Europe than in the UK? 2) Is because I can and I am feeling a little decadent this week 🙂 …Must be the weather!
So rush and get it now, while the price is low, as I am just as liable to go the other side of sensible, next month :). Amazon.com Link
…well, I probably won’t… but, I might… 🙂
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